Kenya’s State House recently faced backlash and removed a video featuring President William Ruto arriving by plane on a red carpet in slow motion.
Social media users quickly reacted, criticizing the video’s tone as inappropriate and overly grand, especially given the economic challenges many Kenyans face.
Many felt that this portrayal created a stark contrast with the daily hardships endured by the average citizen, calling it a misstep in public relations that seemed disconnected from the public’s mood.
This incident is one of several instances where critics have noted a growing divide between leadership displays and public sentiment.
Some citizens voiced that such displays seemed insensitive, especially during a period when the cost of living and other economic pressures are high.
The backlash highlights ongoing discussions about how public officials’ actions are perceived and the importance of balancing ceremonial duties with the realities faced by the populace.
In response to the controversy, this move by the State House appears to reflect an understanding of the potential impact of media portrayals on public perception.
Leaders and their teams increasingly face pressure to ensure their messaging aligns with citizens’ values and struggles.