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Donald and Melania Trump Launch Meme Coins: A New Era in Cryptocurrency?

Judith MwauraBy Judith MwauraJanuary 21, 2025No Comments4 Mins Read
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The cryptocurrency market witnessed a dramatic shake-up as former U.S. President Donald Trump unveiled his new crypto token, which skyrocketed to a market value exceeding $10 billion on Monday.

This launch, alongside the anticipation of a crypto-friendly administration under Trump, also fueled Bitcoin to hit a record high before stabilizing.

Dubbed a “memecoin,” Trump’s cryptocurrency, branded as $TRUMP, launched Friday night and quickly gained momentum.

Starting below $10 on Saturday morning, the token surged to a peak of $74.59 before declining slightly.

As of Monday, it was trading at $33.88, according to CoinGecko. Critics, including ethics experts, have raised concerns about the project.

Adding to the buzz, World Liberty Financial, another Trump-affiliated crypto initiative, announced it had raised $300 million through an initial token sale.

The project plans to issue more tokens in the future. Analysts believe these developments signify a potential “golden age” for cryptocurrencies under Trump’s presidency, a stark contrast to the tighter regulations the industry faced under former President Joe Biden.

Bitcoin, the world’s leading cryptocurrency, reached an all-time high of $109,071 during Trump’s inauguration as the 47th U.S.

President. However, it later pulled back, trading at $101,867.40 by the end of the day.

“The cryptocurrency market gained massive traction following the launch of the Trump and Melania cryptocurrencies, coinciding with the inauguration festivities,” commented Grzegorz Drozdz, a market analyst with Conotoxia Ltd.

A Power Couple in Crypto

Trump’s memecoin isn’t the only headline-grabber. The Melania coin, introduced Sunday, is also making waves.

Both tokens are built on the Solana blockchain, whose coin hit a record high of $294.33 over the weekend, reflecting the broader excitement surrounding the launches.

While the Trump token surged, some experts warned of volatility. “This could be a classic ‘sell-the-news’ scenario,” said Matthew Dibb, Chief Investment Officer at Astronaut Capital.

“Crypto investors were eagerly anticipating executive orders from Trump’s administration, but with no announcements yet, some sell-offs are expected.”

By Monday, the Trump token fluctuated sharply, falling from a high of $52.15 earlier in the day to stabilize around $30.

Who Owns $TRUMP?

Eighty percent of the Trump tokens are held by CIC Digital, a Trump-affiliated business, and another entity named Fight, Fight, Fight, according to the token’s website.

The project describes the tokens as a symbol of support for Trump’s ideals, emphasizing that they are not investment products or securities.

Ethical Concerns and Industry Criticism

Trump’s foray into cryptocurrency has sparked significant debate. The launch of World Liberty Financial just months before the upcoming U.S. election raised ethical concerns about potential conflicts of interest. Similarly, the memecoin’s launch has drawn criticism even from within the crypto community.

Justin D’Anethan, an independent crypto analyst based in Hong Kong, remarked, “While this might seem like another Trump spectacle, it opens a Pandora’s box of ethical and regulatory issues that cannot be ignored.”

Trump’s organization has stated that he will hand over daily management of his extensive business empire to his children while serving as president.

Forbes estimates his net worth at $6.7 billion, excluding his newly established cryptocurrency ventures.

A Speculative Gamble?

The excitement surrounding Trump’s tokens and speculation over upcoming executive orders have fueled a broader surge in crypto prices.

While many in the industry hoped for immediate policy announcements, analysts caution that regulatory changes are likely to be gradual.

Matthew Dibb observed, “The market is optimistic about potential moves like a Bitcoin reserve or relaxed digital asset regulations, but these are more likely to unfold over months rather than overnight.”

The rapid rise in Trump coin’s value has also raised red flags among some experts. “Meme cryptocurrencies are highly volatile and should be viewed as speculative assets,” warned Drozdz.

The Trump coin’s launch symbolizes a convergence of digital assets with politics, raising questions about the intersection of governance, profit, and influence.

“This blurring of lines presents ethical challenges that the industry will need to address,” D’Anethan added.

As the Trump administration embarks on this crypto-friendly path, the world will be watching closely to see how these developments shape the future of digital assets.

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Judith Mwaura is a dedicated journalist specializing in current affairs and breaking news. She is passionate about delivering accurate, timely, and well-researched stories on politics, business, and social issues. Her commitment to journalism ensures readers stay informed with engaging and impactful news.

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