Close Menu
News HubNews Hub
  • Home
  • General News
  • Breaking News
  • Trending
  • Business
  • Entertainment
  • Politics
  • Health
  • Celebrities
  • Economy
  • Sports
Trending Now

Burundians Mrudi Kwenu, Hizo Chai Zitauzwa Na Wakenya ~ President Ruto Last Warning To Foreigners,,,,Watch Out

September 9, 2026

Kisii village in frenzy as ‘Virgin Mary’ image ‘appears’ on a kitchen wall,,,Watch

September 8, 2026

Kenyans Attack Burundians And Loot Their Businesses After Ruto’s Ban On Foreign Traders,,Watch

September 8, 2026

Ruto Dares Kenyans Over New Police Uniforms Amid Criticism

September 8, 2026

Kenya Met Lists Counties Set to Receive Rain Over Next Five Days

September 8, 2026

Breaking: Ruto & 12 CSs Announce Fresh Appointments to Govt

September 8, 2026

Breaking: Senior DCI Boss Loses Wife

September 8, 2026

Eric Omondi Arrested

September 7, 2026

Treasury Appoints National Infrastructure Fund CEO

September 7, 2026

Breaking: President’s Husband Dies

September 7, 2026
Facebook X (Twitter) Instagram
Facebook X (Twitter) Instagram
News HubNews Hub
WhatsApp Facebook Advertise With Us
  • Home
  • General News
  • Breaking News
  • Trending
  • Business
  • Entertainment
  • Politics
  • Health
  • Celebrities
  • Economy
  • Sports
News HubNews Hub
Business

How a Little-Known Rule Could Cost Kenya Ksh90 Billion

EditorBy EditorJuly 16, 2025No Comments3 Mins Read
Facebook Twitter Pinterest LinkedIn Tumblr Email
Share
Facebook Twitter LinkedIn Pinterest Email

Kenya is now racing against time to meet new European Union requirements that could significantly impact its coffee export industry.

If the country fails to comply with these regulations, it could lose access to one of its most valuable international markets, potentially costing the nation up to Ksh90 billion.

On Tuesday, July 15, the Ministry of Agriculture issued an urgent directive to several government agencies, asking them to accelerate efforts toward meeting the European Union Deforestation Regulation (EUDR).

This regulation, introduced by the EU on April 19, 2023, demands that all coffee exported to European countries must be confirmed as not linked to deforestation. The coffee must also be legally sourced and traceable to the exact location where it was grown.

This requirement presents a significant challenge for Kenya, which relies heavily on the European Union as one of its largest buyers of Arabica coffee.

In a detailed report presented to Agriculture Cabinet Secretary Mutahi Kagwe, it was revealed that Kenya exported 122,699 metric tonnes of clean coffee to the EU in the past five years alone. These exports earned the country around USD 695.7 million, which is approximately Ksh90 billion.

This trade accounts for close to 60 percent of Kenya’s total coffee exports, making the EU market vital to the country’s agricultural economy.

Losing access to this market would not only deal a heavy blow to national revenues but would also directly affect more than 800,000 coffee farmers across Kenya, many of whom depend on this income for their livelihoods.

To avoid this crisis, CS Kagwe has instructed key agencies—including the Kenya Forest Service, the Kenya Space Agency, the Directorate of Resource Surveys and Remote Sensing, and the Coffee Directorate—to urgently pool resources and implement necessary measures.

The aim is to achieve full compliance with the EUDR by November 2025, just one month ahead of the EU’s enforcement date of December 30, 2025.

One of the most pressing tasks is to develop and launch a digital traceability system that can track every batch of Kenyan coffee back to the specific farms where it was grown.

This system must provide evidence that the coffee was not cultivated on land that was deforested after December 2020, which is a key condition under the new EU law.

The European Commission has made it clear that the purpose of the EUDR is to reduce global deforestation, which is largely caused by the expansion of farmland, particularly in tropical countries.

The regulation targets key agricultural products such as coffee, cocoa, palm oil, soy, beef, and timber, aiming to ensure that these commodities do not contribute to environmental destruction.

Countries like Brazil, Vietnam, and Ethiopia—also major coffee producers—are facing similar challenges and tight deadlines.

However, Kenya’s situation is more difficult because of its slow adoption of digital tools in agriculture, which puts it at a disadvantage compared to nations with more advanced technologies and better infrastructure.

With time quickly running out, the Kenyan government must act swiftly to align its coffee industry with the EU’s new environmental standards.

Failure to do so could not only jeopardize a vital export sector but also threaten the livelihoods of hundreds of thousands of smallholder farmers who rely on coffee farming to support their families.

Join Gen Z & Millennials New WhatsApp Channel To Stay Updated On time
https://whatsapp.com/channel/0029VaWT5gSGufImU8R0DO30

Follow on WhatsApp Follow on Facebook
Share. WhatsApp Facebook Twitter LinkedIn Email Copy Link
Avatar photo
Editor
  • Website

is a dedicated journalist specializing in current affairs and breaking news. She is passionate about delivering accurate, timely, and well-researched stories on politics, business, and social issues. Her commitment to journalism ensures readers stay informed with engaging and impactful news.

Related Posts

Burundians Mrudi Kwenu, Hizo Chai Zitauzwa Na Wakenya ~ President Ruto Last Warning To Foreigners,,,,Watch Out

September 9, 2026

Kisii village in frenzy as ‘Virgin Mary’ image ‘appears’ on a kitchen wall,,,Watch

September 8, 2026

Kenyans Attack Burundians And Loot Their Businesses After Ruto’s Ban On Foreign Traders,,Watch

September 8, 2026

Ruto Dares Kenyans Over New Police Uniforms Amid Criticism

September 8, 2026

Kenya Met Lists Counties Set to Receive Rain Over Next Five Days

September 8, 2026

Breaking: Ruto & 12 CSs Announce Fresh Appointments to Govt

September 8, 2026
Leave A Reply Cancel Reply

Recent News

Burundians Mrudi Kwenu, Hizo Chai Zitauzwa Na Wakenya ~ President Ruto Last Warning To Foreigners,,,,Watch Out

September 9, 2026

Kisii village in frenzy as ‘Virgin Mary’ image ‘appears’ on a kitchen wall,,,Watch

September 8, 2026

Kenyans Attack Burundians And Loot Their Businesses After Ruto’s Ban On Foreign Traders,,Watch

September 8, 2026

Ruto Dares Kenyans Over New Police Uniforms Amid Criticism

September 8, 2026

Kenya Met Lists Counties Set to Receive Rain Over Next Five Days

September 8, 2026

Breaking: Ruto & 12 CSs Announce Fresh Appointments to Govt

September 8, 2026

Breaking: Senior DCI Boss Loses Wife

September 8, 2026

Eric Omondi Arrested

September 7, 2026

Treasury Appoints National Infrastructure Fund CEO

September 7, 2026

Breaking: President’s Husband Dies

September 7, 2026
Popular News

Gunshots as Goons Attack Boyd Were’s Campaign Team in Kasipul

November 7, 2025

Top Crypto Loans & Lending Platforms for June 2025

June 17, 2025

From grace to grass: Former Deputy Governor Turns to Selling Firewood to Make Ends Meet

April 19, 2025

Breaking: Ruto Mourns Close Pastor

July 6, 2025

Mutua Issues Tough Warning Over Dating at Workplaces

May 1, 2025

Ex-Cs Matiangi terrifies President Ruto as he gives him a sleepless.night when he announces to Join Gachagua coming January. Watch Out

December 2, 2024

Ruto’s CS Under Fire Over Alcoblow Directive in Strongly-Worded Protest Letter

April 9, 2025

Gachagua Breaks Silence, Says Ruto To Be Held Accountable If Anything Happens To Him. It is unfortunate that when i was here in hospital, my brother and friend President William Ruto ordered for the withdrawal of my security. I didn’t know President William Ruto can be that vicious, he Added. Watch

October 20, 2024

Shocks as A blanket was spotted walking from Chuka on its way to Runyenjes. Watch

December 14, 2024

5 Police Officers, 2 National Government Administration Officers Arrested Over Murder in Elgeyo Marakwet as Government Vows to Restore Peace and Security

January 9, 2025
Facebook X (Twitter) Instagram Pinterest
  • Home
  • General News
  • Trending News
  • Advertise With Us
  • About Us
  • Contact Us
  • Privacy Policy
© 2026 News Hub. Designed by News Hub.

Type above and press Enter to search. Press Esc to cancel.